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Edward Niedermeyer: Ludicrous

English language

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Ludicrous: The Unvarnished Story of Tesla Motors is Edward Niedermeyer's non-fiction book about Tesla, Inc., published in 2019. The book traces Tesla's inception along with episodes and controversies from the first fifteen years of the company under the leadership of Elon Musk. In it, Niedermeyer uses original research, anonymous insider accounts, and industry analysis to explore "Tesla's attempt to merge Silicon Valley arrogance with automotive industry standards". The Wall Street Journal noted that the book's sources have "refused to be quoted out of fear of Mr. Musk". The book devotes a significant portion of its contents to a cultural account of the ongoing "confrontation" between Tesla's fans and its skeptics.

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