Nudge

Improving Decisions about Health, Wealth and Happiness

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Cass Sunstein, Richard H. Thaler: Nudge (2022, Penguin Books, Limited)

English language

Published June 11, 2022 by Penguin Books, Limited.

ISBN:
978-0-14-199993-7
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4 stars (2 reviews)

9 editions

Review of 'Nudge' on 'Goodreads'

3 stars

The topic of this book is fascinating. I would have liked even more examples than the many they provided. I found the beginning more engaging than the whole chapters devoted to choice architectures of specific issues like mortgages and finance. That said, I found the chapters on global warning and organ donation to contain more than I expected.

I like the idea that simple things can make huge impacts, and choice architecture provides those simple nudges.

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rated it

4 stars

Subjects

  • Economics, psychological aspects
  • Choice (psychology)
  • Decision making
  • Consumer behavior