"Palahniuk gets a tremendous amount of mileage from sprinkling pop-cultural references throughout his outlandish plot. Alongside a liberal helping of William S. Burroughs and Philip K. Dick, Ballard’s controversial Crash (concerning sexual fetishists of car accidents) is the most obvious homage. Yet just when the plot finally appears to be straightening out, Palahniuk throws in thematic references reminiscent of David Cronenberg’s film eXistenZ and Richard Kelly’s Donnie Darko.

"The result is a plot that never stops, multiple points of view, shifting perspectives, contradictory information, nauseating side trips, truly dark wit, and a skewed take on humanity so warped that the effect on the reader verges on the vertiginous. It doesn’t make a lot of surface sense, but there is an intriguing undercurrent of logic that drives Rant’s increasingly preposterous events."

Read the full review here.